The art of how to apply perfume.

The “je ne sais quoi” of a romantic date. The delightful scent that turns your head when a stranger walks past. The subtle feeling of confidence when applied ever-so-perfectly. 

A worldwide symbol of luxury and expression of personal style and taste; perfume has long been one of the most beloved and treasured beauty products by both men and women. With that in mind and many centuries of perfume use past, it is only natural that some common techniques of application have been cultivated. However, in our opinion, not all of the common thoughts on perfume application are correct. That is why we decided to put together a list of a few perfume application rules that we at Dossier live by. After all, we want you to get the most out of our perfumes. 

Some rules are meant to be broken; some rules are not. 

When applied incorrectly, perfume can lose its scent and wear off quickly or even worse, it can be applied heavily and smell too strong. The thought that cheaper perfumes are the cause of scents wearing off or not smelling the same as they did when you first sprayed them, is not always the case. As a matter of fact, Dossier offers $29 perfumes that are developed to last the entire day. Actually, what is extremely important is the simple process in which you apply.  

Before jumping into application rules and tips, we want to mention how much is enough. Generally speaking, two sprays at a couple of pulse points is perfect for the day. “If you go crazy trying to cover every inch of your skin from your neck down, you’re going to have a heavy scent following you, rather than a hint. Translation: Your co-workers are going to want to kill you. “Typically [you can get away with] about five sprays anywhere that you like on your body,” adds Nilsen (senior perfumer at Givaudan). But any more than that and you’re entering the eau no zone.”  Making your co-workers or the people next to you on the train nauseous because of too much perfume is not a lady-like or gentlemanly thing to do. We are sure everyone has experienced what it’s like to be near someone doused in a scent. 

Spray or dab and let dry, don’t rub. 

The age-old technique of applying perfume to the wrists and rubbing together is one that we must debunk right away. You have surely seen your grandmother, mother, or someone in the movies apply perfume this way. However, the truth of the matter is — “If you rub your wrists together, you’ll force the top notes to disappear faster than intended and as a result make your fragrance not last as long.”  Rubbing only rubs off the scent, it does not help it penetrate into your skin. 

To further stress not rubbing. When the top notes disappear, the fragrance no longer has the same scent. It will not deliver the same pleasing aroma intended. Therefore — “to preserve the integrity of your fragrance (and also ensure it lasts longer on your skin), spritz both wrists lightly, let the liquid sink in, and then do absolutely nothing at all”.  

Apply to wet or moisturized skin. 

Speaking of body, let’s talk about the ideal skin condition for perfume application. The best time to apply perfume is right after the shower, when your skin is wet or you have just moisturized. This is because your pores will be open and the added moisture will help the scent penetrate into your skin. ““Perfume doesn’t last long on dry skin,” says Kurkdjian (award-winning French-Armenian perfumer), who suggests either a companion body lotion to your fragrance or an unscented moisturizer to prevent any olfactory interference.”  You can also consider the use of vaseline on the points where you apply the perfume. “The ointment, which is occlusive, will hold the fragrance to your skin longer than if you were to spray it onto dry skin.”

We also recommend applying perfume before getting dressed. The alcohol in many perfumes can stain clothing or block it and cause it to not penetrate the skin. For a light aroma, spray the perfume in the air and walk through it. This ensures that the fragrance is evenly and delicately dispersed all over your body.

Pulse points and areas exposed to the air are your best friend. 

On trend with application while your pores are open, the warm areas of your body are exactly where you want to apply perfume. “To make your scent last longer, choose a couple target areas (pulse points). The warm areas will help diffuse the fragrance across your entire body and spraying your ankles and calves will allow the scent to rise throughout the day.”   As you work up warmth during the day, the fragrance will emanate from the pulse points and in turn help you smell amazing even longer. No one likes the scent of sweat, we much prefer the scent of a lovely perfume. 

On that note, it is important to not cover up areas where you applied the perfume. It is suggested, “– target areas exposed to the air: the pulse points of the neck and the wrists or inner elbows, if you’re wearing a sleeveless blouse. The only exception, however, is if you’re in an intensely hot climate—then it’s best to not apply scent directly to your body. “As you sweat, the natural oils of the skin [can] destroy your perfume faster,” he says, while offering the chic alternative of lightly misting your hair, scarf, or sarong. “Because they move with the air, it helps with the diffusion of the scent.” Talk about leaving a lasting impression.”  Instead of spraying perfume directly over your hair, we like to spray it on a brush first. This will help the oils and alcohol in most perfumes keep from ruining your style. 

Some other places that we like to apply are; ankles, the top of the ear, and the belly button. Not always the warmest places on the body but often exposed to air. 

A few places you may not think to use perfume. 

As mentioned above we suggest spraying perfume directly on moisturized skin before getting dressed. However, for those who enjoy adding an extra splash to fabrics, “spritzing your wool and cashmere clothes with fragrance can help achieve a longer lasting scent, too.”  Some materials hold the scent better than others. 

Another scent secret is to line your drawers with tissue paper and then spray the paper. The folded clothing will absorb just a hint of the perfume, and your drawers will smell amazing every time you open them. 

We also like to spray sheets, pillows, and curtains with perfume. This tequines can give a subtle calming aroma to the ambiance of any space. As you walk into your home or living space you will get gentle notes of your favorite fragrance and instantly feel even more comfortable. 

The most important thing to remember! 

When applying perfume, we recommend that you always, without fail; moisturize then spray, never rub, and try to find the warm places on your body that are exposed to air. If you want a lighter scent spray and then slowly walk through or try spraying your clothing. To have the scent of your favorite perfume dispersed around your home, every once in a while, spray fabrics like pillows and curtains. However, we can not stress enough, when it comes to how to apply perfume, “less is more”.  

Time tested; perfume is a beauty product that will never go out of style 

The question of how to apply perfume is one that has been widely debated for centuries. But, if you stick to your basics and what we just discussed, you are sure to never over do it while still enjoying the scent all day long. We at Dossier, want you to feel your most confident. That is why we have worked hard to develop exquisite perfumes that last throughout the day.  

After all, as Tom Ford said:

Good manners and good cologne is what transforms the man into a gentleman! 

Tom Ford

Same goes for ladies too!

Let us help you find the perfect perfume or cologne collection for you or your loved one. Shop Dossier’s collections now.